Branding & Strategy
Case Studies
Digimix
Video games shop
Colombia
- Logo design
- Brand identity
- Advertising campaign
- Retail design
Digimix is an existing brand selling technology that wanted to specialize in video games.
Vibra created for them an image that is symbolized by a simplified button control with colors of leading brands in the market: green, white, and red. The color of typography and the brands main color is blue, that provides contrast and tranquility to visual context, due to the images and very vibrant colors the video games have.
The store was designed balancing the interactions of buyers with actual products and security against theft.
Architect: Mauricio Suárez / Factor D
Brochure
(en) Fachada del Punto de Venta
(en) Interior
(en) Muebles de exhibicion